More than one way to find a cat
By Judy Pochel For The Beacon-News August 27, 2012 11:38AM
Kay Keil of Aurora shows the bulk mail flier she sent through the postal service in hopes of finding her family's lost cat. | Sun-Times Media File
Updated: November 30, 2012 11:08AM
AURORA — Residents on Aurora’s far East Side found an unusual post card on top of their regular mail delivery over the weekend.
Tucked in their mailboxes, along with the usual letters, bills and sales fliers, was a postcard offering a reward for finding a black-and-white short hair feline named “Sweets.”
The cat is not a show feline, but a valued member of the Keil family who lost their 11-year-old pet about a month ago.
“I lost Sweets in July and made 35 posters and got some calls. But I need to find him,” said Kay Keil, who used the U.S. Postal Service’s bulk mail service to get the news out to a wider area about her missing pet.
“I started researching ways to find a lost pet and found the Pet Amber Alert (www.petamberalert.com) and the service that does robo calls. Then I found the Postal Service has a service to send alerts to your community,” she said.
The bulk mail that comes in your mailbox on a daily basis isn’t just a way of advertising goods and services anymore.
“I called Alpha Graphics and they printed the post cards for 14 cents apiece. The Postal Service offers EDDM (every door direct mail) for about 14 cents,” Keil said.
Keil said the bulk mail selection was easy as she went to the post office website and then selected all residential addresses 1 to 2 miles from the center of the area where Sweets was last seen.
“I choose two carrier routes that hit the main areas and one was 500 residential homes and the other 700,” she said.
Keil said the post cards are a way for people to remember the cat and the number to call if they see Sweets.
Over the past month Keil said she has received dozens of calls and researched many dead ends but said she won’t give up.
“I am hoping someone has him and is feeding him and he is OK. I have to be optimistic,” she said.
Keil said she received a call Saturday morning from someone who said there was an animal under their porch. Unfortunately, after inspection, the animal turned out to be a possum.